Aditi Maheshwari Goyal, Jo Lendle, Namita Gokhale, Naveen Kishore, Neeta Gupta, Ravi Deecee, Sanjoy K Roy and Urvashi Butalia
H.E. Hans Jacob Frydenlund, Namita Gokhale and Sanjoy K Roy
The Roaring Twenties
Flipping through the first 20 pages of the publishing manual for a new decade
Arsen Kashkashian, Jeff Deutsch, Priyanka Malhotra and Shuchi Saraswat, moderated by Rick Simonson
The heart of a bookstore is a vibrant throbbing space. Booksellers are not only bibliophiles but also retailers who understand the intellectual needs of their customers and curate a list that stimulates and addresses the needs of their community. Iconic booksellers from around the world speak of their profession and the joy, challenges and learnings they derive from it.
Deepa Agarwal, Laurence Faron, Manisha Chaudhry and Richa Jha in conversation with Naveen Kishore
Books don’t sell themselves. A great story and cover, a compelling blurb and an appropriate category are critical to get off to the right start. Yet, there’s just a little more thinking outside the box when it comes to selling children’s books. Authors, publishers and booksellers discuss challenges in making children’s books visible and accessible to young readers as well as marketing strategies for overcoming them.
Anu Singh Choudhary, Asma Khan and Ján Tompkins in conversation with Vani Tripathi Tikoo
From the culinary universe to real time storytelling, to creating complex simulations of novelistic structures, the immersive experience provided by new genres of digital narratives open a fascinating array of possibilities.
Keynote Address by Berthold Franke
AJ Thomas, Chandra Prakash Deval, Jo Lendle, Jules Levinson and Vera Michalski in conversation with Jayapriya Vasudevan
To quote Ben Okri, “Stories can conquer fear...They can make the heart bigger.”
Ideas are borderless and the stories we love can come from anywhere and everywhere. We can only understand our place in the world through the lived experiences of writers from across the world. An inspirational session on the need for translations and words without borders.
Anushree Rathore, Oscar Pujol, Ravi Deecee and Prize Winner in conversation with Aditi Maheshwari Goyal
The narratives of national identity have been expressed eloquently in various Indian languages. The diversity of these voices has created a collective mosaic of unity that defines the very fabric of the Indian literary landscape. Writers and thought leaders from across disciplines celebrate this unity in diversity.
Followed by the announcement of the Vani Foundation Distinguished Translator Award 2020
Astri Ghosh, H.E. Hans Jacob Frydenlund, Namita Gokhale, Neeta Gupta and Sanjoy K. Roy
Cocktails co-hosted by Norwegian Embassy
Ananth Padmanabhan, Jaspreet Bindra, Naresh Khanna, Payal Arora and Vikrant Mathur in conversation with Aditi Maheshwari Goyal
Data represents one of the most valuable assets on the planet today. As millions of consumers continue to purchase online, corporations race to collect more and more details about their behaviors, needs and desires. Publishers and authors discuss how big data can be used to analyse book buying behaviour.
Alan Thomas, Aspen Walker and Jamie Andrews, moderated by Malashri Lal and introduced by Sanjoy K. Roy
Libraries are increasingly becoming crucial community hubs that serve as centres of learning, communication, professional development and collaborative projects. They seek to be inclusive spaces with resources for those who wish to learn, engage and celebrate who they are and what they want to become.
Keynote by Michael Dwyer
David Gressot, Jo Lendle, Naveen Kishore and Urvashi Butalia in conversation with Sunandini Banerje
It isn’t about size or scale, it’s about choice. A session about the instinctive, often counter-intuitive sensibilities of independent publishers and the risks they take as they step outside the structures of corporate publishing. Legendary publishers speak about publishing books that need to be read and finding readers who must exist.
Asma Khan, Chandrahas Choudhury and Madhur Jaffrey in conversation with Krishnendu Ray
Writing about food is a rigorous discipline involving cuisine, aesthetics and cultural context. Recipes need to be measured and calibrated, photography must be evocative and the book must become a part of the readers hearth and home. Some of the most talented food writers in the world gather to share their recipes for food and literature.
Rajkamal Prakashan Bhojpuri Book Launch
Annie Montaut, Chinmoy Guha, Jean-Claude Perrier, Leïla Slimani and Michèle Albaret-Maastsch in conversation with Renuka George
The Romain Rolland Prize awards the best of French fiction translated into Indian languages. The jury delves into the significance of literature in translation. The Jaipur Literature Festival and Jaipur BookMark are honoured to host the award ceremony for the third year in a row.
Followed by the Romain Rolland prize announcement, introduced by H.E. Mr. Emmanuel Lenain, presented by Leïla Slimani
Cocktails co-hosted by Institut Français and French Embassy
Keynote Address: India at Frankfurter Buchmesse
Aanchal Malhotra, Elaine Canning, Hemali Sodhi, Mita Kapur and Sunny Singh, moderated by Arunava Sinha
Prizes and awards play a crucial role in locating, recognising and encouraging excellence. They help to nurture a critical and self aware literary culture, often bringing otherwise unknown or unrecognised voices from the margins to the mainstream. The recent trend to include and recognise works in translation provide diversity and perspective to the spectrum. Literary prize directors and authors discuss the process.
Ashok Vajpeyi, Chris Agee, Madhav Kaushik, Mindy Gill and Ranjit Hoskote, moderated by Naveen Kishore
While poetry remains a key to literary expression in languages and literatures around the world, as spoken word, digital and print expression, do poetry books actually sell? Instagram avatars clock millions of hits and matching sales but for most poets a published volume remains an arduous journey. Dedicated and engaged publishers speak of their belief and commitment.
Arunava Sinha and Sunandini Banerjee in conversation with Anjum Katyal
Translation is an act of ‘surrender’, of totally immersing oneself in the text. There is no place for ‘ego’ or ‘personality’ in translation as one gets ‘possessed’ by the spirit of the chosen language, piece of literature or poetry. Find out what keeps translators intimately connected with their art in this candid session.
Atiya Zaidi, Niko Pfund, Sunny Singh and Urvashi Butalia, moderated by Manisha Chaudhry
Publishers often seek to tick the right boxes in order to appropriately represent gender, ethnicity and markers or diversity in their books. How do they strike a balance between mere tokenism and embracing true multiculturalism?
Sridhar Balan in conversation with Ravi Singh
Aanchal Malhotra, Arsen Kashkashian, Devangana Dash and Kunal Basu, moderated by Shobhaa De
A great cover is the perfect way to wrap up the story within. How do we judge book cover design? How important is a cover to the identity of the book? Designers, authors, publishers and readers celebrate five years of the coveted Oxford Book Cover Prize.
Followed by the announcement of the 5th Oxford Bookstore Book Cover Prize, presented by Namita Gokhale, Shashi Tharoor and Shobhaa De
Cocktails co-hosted by Oxford Bookstore
-Mehool Parekh’s Bhoot, Bhavish, Bartaman read by Vani Tripathi Tikoo presented by Book2Screen
-Vikram Chandra on The Writing Life introduced by Namita Gokhale
-A Master Class on Pitching
Aditi Maheshwari Goyal, Jan Stocklassa, Jayapriya Vasudevan, Kanishka Gupta, Mahendra Singh and Vineet Bajpai, Vaishali Mathur
-Naveen Choudhary on How to use social media as a writer
At the Jaipur BookMark iWrite session, aspiring writers pitch unpublished manuscripts, short stories, poetry and works of fiction and non-fiction to international publishers, literary agents, translators and other industry experts, and perhaps even sign a book deal!
Jury- Aditi Maheshwari Goyal, Arundhati Nath, Jayapriya Vasudevan, Kanishka Gupta, Namita Gokhale, Naveen Chaudhary, Preeti Gill, Ramjee Narasimhan, Ranu Bhattacharyya, Shreya Adhikari, Tilottama Shome, Urmila Gupta, Vaishali Mathur and Vineet Bajpai
Festival Directors’ Panel
Opening presentation by Jean - Claude Perrier
The Colour of Money
Alexandra Büchler, Anne O’Brien, Elin Jones, Govind Deecee, Ilke Froyen, Jessie Friedman, Marion Regenscheit, Preeti Gill, Rashmi Ranjan Parida and Vilis Kasims in conversation with Sanjoy K. Roy
Festival directors discuss the colour of money and sponsorship support as an important aspect of their profession. As international festivals are funded by both private and public foundations, which also participate in festivals in various ways, there is an increased pressure to bring on board sponsors, who remain untainted in this complex political and moral ecosystem. How do festivals remain authentic and relevant in their programming, and yet meet the increased demands on festival planning, cost and logistics? Find out how the most successful directors around the world overcome this challenge.
Opening Statement by Namita Gokhale
Transforming Challenges into Opportunities
Ana Filomena Amaral, Anisur Rahman, David McWilliams, Hemali Sodhi, Jessica Alice, Mita Kapur, Namita Gokhale, Natalia Lomouri, Raghav Chandra, Sian Smyth, Simon Westcott and Tziona Shamay in conversation with Sanjoy K. Roy
How autonomous are literary festivals in the contemporary cultural economy? Does the state have a role with respect to culture and the arts, especially in today’s fraught political climate? To what extent are they functioning independently from the state and sponsors? How do festival directors in particular tackle these issues, without allowing it to tarnish the image of their festivals? Festival directors discuss the challenges faced by them.
Aditi Maheshwari Goyal, Jean-Claude Perrier, Govind Deecee, Hans Jacob Frydenlund, Namita Gokhale, Naveen Kishore, Neeta Gupta and Sanjoy K. Roy